Attitudes towards gender norms (GEM Scale) Attitudes towards gender norms (GEM Scale) Attitudes towards gender norms (GEM Scale) Definition: Attitudes toward gender norms in intimate relationships or differing social expectations for men and women, boys and … Read More “Attitudes towards gender norms (GEM Scale)”
Percent of men who support the use of modern contraception for themselves or their partners Percent of men who support the use of modern contraception for themselves or their partners Percent of men who support the use of modern contraception for themselves or their partners … Read More “Percent of men who support the use of modern contraception for themselves or their partners”
Percent of audience who perceive risk in a given behavior Percent of audience who perceive risk in a given behavior Percent of audience who perceive risk in a given behavior Definition: “Risk perception” is defined as one’s beliefs about the likelihood of … Read More “Percent of audience who perceive risk in a given behavior”
Percent of audience with a favorable (or unfavorable) attitude toward the product, practice, or service Percent of audience with a favorable (or unfavorable) attitude toward the product, practice, or service Percent of audience with a favorable (or unfavorable) attitude toward the product, practice, or service … Read More “Percent of audience with a favorable (or unfavorable) attitude toward the product, practice, or service”
Percent of nonusers who intend to adopt a certain practice in the future Percent of nonusers who intend to adopt a certain practice in the future Percent of nonusers who intend to adopt a certain practice in the future Definition: This indicator measures … Read More “Percent of nonusers who intend to adopt a certain practice in the future”
Percent of audience who believe that the recommended practice/product will reduce their risk Percent of audience who believe that the recommended practice/product will reduce their risk Percent of audience who believe that the recommended practice/product will reduce their risk Definition: The percent of … Read More “Percent of audience who believe that the recommended practice/product will reduce their risk”
Percent of target audience who say that wife beating is an acceptable way for husbands to discipline their wives Percent of target audience who say that wife beating is an acceptable way for husbands to discipline their wives Percent of target audience who say that wife beating is an … Read More “Percent of target audience who say that wife beating is an acceptable way for husbands to discipline their wives”
Percent of population who reject incorrect beliefs about HIV/AIDS Percent of population who reject incorrect beliefs about HIV/AIDS Percent of population who reject incorrect beliefs about HIV/AIDS Definition: The percent of all respondents who correctly reject the two most … Read More “Percent of population who reject incorrect beliefs about HIV/AIDS”
Percent of population with accepting attitudes towards those living with HIV Percent of population with accepting attitudes towards those living with HIV Percent of population with accepting attitudes towards those living with HIV Definition: The percentage of women and men aged … Read More “Percent of population with accepting attitudes towards those living with HIV”
Percent of adolescents who are confident that they could get their partner(s) to use contraceptives/condoms if they desired Percent of adolescents who are confident that they could get their partner(s) to use contraceptives/condoms if they desired Percent of adolescents who are confident that they could get their partner(s) … Read More “Percent of adolescents who are confident that they could get their partner(s) to use contraceptives/condoms if they desired”
